Plug Power Advances Hydrogen Project in Denmark
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jun 24 2026
0mins
Source: Newsfilter
Plug Power Inc's stock rose by 6.07% as it crossed above the 5-day SMA, reflecting positive market conditions. The company has successfully completed the installation of a 5 MW GenEco PEM electrolyzer system at the Måde Power-to-X facility in Denmark, marking a significant milestone in its hydrogen production capabilities. This facility is expected to produce around 550 metric tons of green hydrogen annually, enhancing Plug Power's position in the rapidly growing hydrogen market.
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Analyst Views on PLUG
Wall Street analysts forecast PLUG stock price to fall
15 Analyst Rating
4 Buy
8 Hold
3 Sell
Hold
Current: 2.640
Low
0.75
Averages
2.46
High
7.00
Current: 2.640
Low
0.75
Averages
2.46
High
7.00
About PLUG
Plug Power Inc. is engaged in providing an end-to-end hydrogen ecosystem, from production, storage, and delivery to energy generation. The Company is focused on delivering hydrogen solutions. Its vertically integrated, end-to-end hydrogen solutions are designed to fit customer needs, including hydrogen production equipment and the delivery of hydrogen fuel, including fuel cells, proton exchange membrane (PEM) electrolyzers, hydrogen liquefiers, liquid hydrogen cryogenic solutions, and hydrogen production. Its product and service portfolio includes GenDrive, GenFuel, GenCare, GenKey, GenEco Electrolyzers, Liquefaction Systems, Cryogenic Equipment, GenSure, and Liquid Hydrogen. GenDrive is a hydrogen fueled PEM fuel cell system, providing power to material handling electric vehicles (EVs), including Class 1, 2, 3 and 6 electric forklifts, automated guided vehicles, and ground support equipment. GenFuel is a liquid hydrogen fueling, delivery, generation, storage, and dispensing system.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Plug Power Secures 50 MW Electrolyzer Order for Australian Hydrogen Project
- Order Confirmation: Plug Power announced it secured a 50 MW electrolyzer order for the Hunter Valley Hydrogen Hub in Australia, with the project reaching a final investment decision, which is expected to enhance the company's growth in the renewable hydrogen market.
- Capacity Expectations: The facility is projected to produce 4,700 metric tons of renewable hydrogen annually at full capacity, significantly elevating Plug Power's position in the global hydrogen supply chain and laying a foundation for future growth.
- Decarbonization Support: Developed by Orica, the Hunter Valley project aims to produce renewable hydrogen to displace natural gas in ammonia production, supporting Orica's decarbonization efforts and highlighting the importance of renewable energy in industrial applications.
- Industry Leadership: As Australia's largest green hydrogen project, Hunter Valley is the first to receive support from the Australian Renewable Energy Agency's Hydrogen Headstart program and move into the execution phase, marking Plug Power's strategic advantage in the global hydrogen market.
See More
Small Investments, Big Potential: Oklo and Plug Power
- Oklo Microreactor Innovation: Oklo's Aurora microreactor generates 1.5 MWe individually, but can connect to others for up to 75 MWe, making it deployable in remote areas; expected to launch in 2027, it could reshape the nuclear energy market over the next decade.
- Revenue Growth Expectations: Analysts forecast Oklo's revenue to surge from $1 million in 2026 to $55 million in 2028, driven by strong demand from cloud and AI data centers, highlighting its long-term growth potential.
- Plug Power Market Expansion: Plug Power's fuel cell systems increased from 50,000 at the end of 2021 to 74,000 by 2025, showcasing rapid growth in the hydrogen market, particularly through partnerships with major clients like Amazon and Walmart.
- Green Hydrogen Facility Development: Plug Power is building six new green hydrogen facilities for the U.S. Department of Energy and secured a 275 MW electrolyzer contract, with revenue expected to grow at an 18% CAGR from 2025 to 2028, reflecting strong demand in the green hydrogen market.
See More
Plug Power's Profitability Forecast Under Scrutiny
- Significant Sales Growth: Over the past decade, Plug Power has achieved remarkable sales growth, demonstrating strong sales capabilities in its fuel cell and hydrogen offerings; however, the company has failed to turn a profit since its inception in 1997, negatively impacting investor confidence.
- Repeated Profit Forecast Failures: Management has repeatedly predicted profitability, such as forecasting EBITDA breakeven in 2014, only to end that year with a $33.6 million loss, leading investors to approach future profitability projections with caution due to this historical track record.
- Diverse Profitability Plans: In an April 2026 investor presentation, Plug Power outlined various measures to achieve profitability, including raising prices in its material handling business and consolidating operating sites; however, the success of these initiatives remains uncertain.
- Capital Demand Pressure: The company faces a $1 billion debt burden and had only $223 million in cash as of March 2026, necessitating debt servicing while maintaining operations, which is likely to lead to equity issuance, potentially diluting shareholder value.
See More
Plug Power Projects Profitability by 2028
- Profitability Forecast: Plug Power projects to generate positive operating income by the end of 2027 and achieve overall profitability by the end of 2028, although the company's history of unmet profitability targets makes investors cautious.
- Historical Performance: Since its founding in 1997, Plug Power has never turned a profit, with management previously missing forecasts, such as the 2016 Q4 EBITDA breakeven prediction, which resulted in a $9.4 million loss instead.
- Cost Control Measures: Management plans to implement various strategies to reduce expenses, including raising prices in its material handling business and consolidating operations, yet the success of these measures is uncertain, especially given the company's $1 billion debt obligations.
- Capital Raising Risks: With a dwindling cash position, Plug Power may need to raise capital through equity issuance, leading to shareholder dilution, and investors should monitor the company's ability to achieve positive EBITDA by the end of 2026 to rebuild trust.
See More
Investors Weigh Solar vs. Hydrogen Growth Opportunities
- Revenue Growth Comparison: Enphase Energy reported $1.48 billion in revenue for FY 2025, reflecting an 11% increase, indicating stable growth potential in the solar market, while Plug Power achieved approximately $709.9 million, a 12.9% rise, but faced a significant net loss of $1.6 billion, highlighting its high operational costs and expansion pressures.
- Customer Concentration Risk: A single major customer accounted for 39% of Enphase's total revenue in 2025, increasing business risk, whereas Plug Power relies on Walmart for 24% of its revenue, showcasing vulnerability in their customer bases.
- Cash Flow Status: Enphase generated $95.9 million in free cash flow, despite stock-based compensation inflating operating cash flow by 157%, indicating some cash generation capability; in contrast, Plug Power's negative $647 million free cash flow underscores its cash consumption risks during expansion.
- Market Outlook and Challenges: Although Enphase anticipates an 18% revenue drop to $1.2 billion in 2026, it is still projected to achieve a profit of $47 million; meanwhile, Plug Power expects sales to rise to $813 million, but its profitability and funding capabilities remain concerning amid high competition and regulatory uncertainties.
See More
Investment Choice Analysis: Enphase vs. Plug Power
- Market Leadership: Enphase Energy maintains a leading position in the microinverter market with FY 2025 revenue of $1.48 billion, reflecting an 11% growth and a net income of $172.1 million, showcasing its strong performance and profitability in the solar sector.
- Customer Concentration Risk: Enphase's major customer accounts for 39% of total revenue, which adds a layer of risk to the business, especially amid regulatory uncertainties and competitive pressures.
- Hydrogen Ecosystem Expansion: Plug Power achieved approximately $709.9 million in revenue for FY 2025, a 12.9% increase, despite facing a net loss of $1.6 billion, indicating growing market demand for its hydrogen solutions.
- Liquidity Challenges: Plug Power's negative free cash flow of $647 million highlights the financial pressures it faces during expansion, and its strategy of relying on third-party financing may impact future growth potential.
See More
Plug Power Secures 50 MW Electrolyzer Order for Australian Hydrogen Project
- Order Confirmation: Plug Power announced it secured a 50 MW electrolyzer order for the Hunter Valley Hydrogen Hub in Australia, with the project reaching a final investment decision, which is expected to enhance the company's growth in the renewable hydrogen market.
- Capacity Expectations: The facility is projected to produce 4,700 metric tons of renewable hydrogen annually at full capacity, significantly elevating Plug Power's position in the global hydrogen supply chain and laying a foundation for future growth.
- Decarbonization Support: Developed by Orica, the Hunter Valley project aims to produce renewable hydrogen to displace natural gas in ammonia production, supporting Orica's decarbonization efforts and highlighting the importance of renewable energy in industrial applications.
- Industry Leadership: As Australia's largest green hydrogen project, Hunter Valley is the first to receive support from the Australian Renewable Energy Agency's Hydrogen Headstart program and move into the execution phase, marking Plug Power's strategic advantage in the global hydrogen market.
See More
Small Investments, Big Potential: Oklo and Plug Power
- Oklo Microreactor Innovation: Oklo's Aurora microreactor generates 1.5 MWe individually, but can connect to others for up to 75 MWe, making it deployable in remote areas; expected to launch in 2027, it could reshape the nuclear energy market over the next decade.
- Revenue Growth Expectations: Analysts forecast Oklo's revenue to surge from $1 million in 2026 to $55 million in 2028, driven by strong demand from cloud and AI data centers, highlighting its long-term growth potential.
- Plug Power Market Expansion: Plug Power's fuel cell systems increased from 50,000 at the end of 2021 to 74,000 by 2025, showcasing rapid growth in the hydrogen market, particularly through partnerships with major clients like Amazon and Walmart.
- Green Hydrogen Facility Development: Plug Power is building six new green hydrogen facilities for the U.S. Department of Energy and secured a 275 MW electrolyzer contract, with revenue expected to grow at an 18% CAGR from 2025 to 2028, reflecting strong demand in the green hydrogen market.
See More
Plug Power's Profitability Forecast Under Scrutiny
- Significant Sales Growth: Over the past decade, Plug Power has achieved remarkable sales growth, demonstrating strong sales capabilities in its fuel cell and hydrogen offerings; however, the company has failed to turn a profit since its inception in 1997, negatively impacting investor confidence.
- Repeated Profit Forecast Failures: Management has repeatedly predicted profitability, such as forecasting EBITDA breakeven in 2014, only to end that year with a $33.6 million loss, leading investors to approach future profitability projections with caution due to this historical track record.
- Diverse Profitability Plans: In an April 2026 investor presentation, Plug Power outlined various measures to achieve profitability, including raising prices in its material handling business and consolidating operating sites; however, the success of these initiatives remains uncertain.
- Capital Demand Pressure: The company faces a $1 billion debt burden and had only $223 million in cash as of March 2026, necessitating debt servicing while maintaining operations, which is likely to lead to equity issuance, potentially diluting shareholder value.
See More
Plug Power Projects Profitability by 2028
- Profitability Forecast: Plug Power projects to generate positive operating income by the end of 2027 and achieve overall profitability by the end of 2028, although the company's history of unmet profitability targets makes investors cautious.
- Historical Performance: Since its founding in 1997, Plug Power has never turned a profit, with management previously missing forecasts, such as the 2016 Q4 EBITDA breakeven prediction, which resulted in a $9.4 million loss instead.
- Cost Control Measures: Management plans to implement various strategies to reduce expenses, including raising prices in its material handling business and consolidating operations, yet the success of these measures is uncertain, especially given the company's $1 billion debt obligations.
- Capital Raising Risks: With a dwindling cash position, Plug Power may need to raise capital through equity issuance, leading to shareholder dilution, and investors should monitor the company's ability to achieve positive EBITDA by the end of 2026 to rebuild trust.
See More
Investors Weigh Solar vs. Hydrogen Growth Opportunities
- Revenue Growth Comparison: Enphase Energy reported $1.48 billion in revenue for FY 2025, reflecting an 11% increase, indicating stable growth potential in the solar market, while Plug Power achieved approximately $709.9 million, a 12.9% rise, but faced a significant net loss of $1.6 billion, highlighting its high operational costs and expansion pressures.
- Customer Concentration Risk: A single major customer accounted for 39% of Enphase's total revenue in 2025, increasing business risk, whereas Plug Power relies on Walmart for 24% of its revenue, showcasing vulnerability in their customer bases.
- Cash Flow Status: Enphase generated $95.9 million in free cash flow, despite stock-based compensation inflating operating cash flow by 157%, indicating some cash generation capability; in contrast, Plug Power's negative $647 million free cash flow underscores its cash consumption risks during expansion.
- Market Outlook and Challenges: Although Enphase anticipates an 18% revenue drop to $1.2 billion in 2026, it is still projected to achieve a profit of $47 million; meanwhile, Plug Power expects sales to rise to $813 million, but its profitability and funding capabilities remain concerning amid high competition and regulatory uncertainties.
See More
Investment Choice Analysis: Enphase vs. Plug Power
- Market Leadership: Enphase Energy maintains a leading position in the microinverter market with FY 2025 revenue of $1.48 billion, reflecting an 11% growth and a net income of $172.1 million, showcasing its strong performance and profitability in the solar sector.
- Customer Concentration Risk: Enphase's major customer accounts for 39% of total revenue, which adds a layer of risk to the business, especially amid regulatory uncertainties and competitive pressures.
- Hydrogen Ecosystem Expansion: Plug Power achieved approximately $709.9 million in revenue for FY 2025, a 12.9% increase, despite facing a net loss of $1.6 billion, indicating growing market demand for its hydrogen solutions.
- Liquidity Challenges: Plug Power's negative free cash flow of $647 million highlights the financial pressures it faces during expansion, and its strategy of relying on third-party financing may impact future growth potential.
See More
