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AAPL Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

Loading chart...

High
315.480
Open
315.290
VWAP
312.10
Vol
42.42M
Mkt Cap
4.59T
Low
310.150
Amount
13.24B
EV/EBITDA(TTM)
28.32
Total Shares
14.69B
EV
4.53T
EV/OCF(TTM)
32.31
P/S(TTM)
10.14
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, Wearables, Home and Accessories. Its services include advertising, AppleCare, cloud services, digital content, and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its wearables include smartwatches, wireless headphones, and spatial computers. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
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Events Timeline

(ET)
2026-07-06
16:30:00
Major Averages Open Higher as Chip Stocks Rebound
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2026-07-06
13:30:00
Chip Stocks Rebound Boosts Major Averages
select
2026-07-06
08:30:00
Broadcom and Apple Agree to Long-Term Collaboration Through 2031
select
link
2026-07-06
06:30:00
Analyst Predicts Less Than 1M iPhone Fold Units Shipped
select
link
2026-07-02 (ET)
2026-07-02
16:30:00
Dow Hits Record High While Nasdaq Declines
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2026-07-02
12:00:00
Comcast Announces Spin-Off of NBCUniversal and Sky
select

News

stocktwits
8.5
07-06stocktwits
PinnedApple's Foldable iPhone Shipment Forecast
  • Shipment Forecast: According to analyst Ming-Chi Kuo's latest supply chain survey, Apple’s foldable iPhone is projected to ship 7 to 8 million units in the second half of 2026, with only 500,000 to 1 million units expected in Q3, indicating that production bottlenecks will limit early supply and could lead to immediate sellouts upon pre-order.
  • Market Sentiment: Despite strong demand expectations for the foldable iPhone through the end of 2026, retail sentiment for AAPL dipped from neutral to bearish on Monday, reflecting cautious investor attitudes towards the new product launch, even as message volume surged by 40% over the past week.
  • Pricing and Competition: Kuo estimates the foldable iPhone will retail between $2,300 and $2,500, which may attract some high-end consumers; however, compared to the iPhone 18 Pro and Pro Max, which are expected to ship 20 to 22 million units in Q3, the foldable model faces significant competitive pressure in the market.
  • Launch and Sales Strategy: Apple is likely to announce the foldable iPhone in September, but due to manufacturing challenges, actual sales may be delayed until Q4, mirroring the launch strategy of the iPhone X in 2017, meaning consumers may have to wait weeks to receive the new device, further impacting market expectations.
NASDAQ.COM
2.0
07-07NASDAQ.COM
Apple's Stock Decline Raises Investor Concerns
  • Market Capital Loss: Apple lost approximately $500 billion in market cap over 25 days in June, equivalent to the total market value of AbbVie, Caterpillar, or Mastercard, indicating heightened investor concerns about its future performance.
  • Price Increase Impact: The company announced price hikes for its Mac and iPad products, with CEO Tim Cook describing the memory and storage shortage as a 'hundred-year flood,' which could significantly impact iPhone pricing and increase consumer purchasing pressure.
  • Investor Confidence Shaken: Although historically, pullbacks in Apple stock have presented buying opportunities, current market conditions and competitive pressures have led to investor doubts about the new Siri's launch and product appeal, resulting in a 2.6% decline in stock price.
  • Analyst Outlook: Despite the challenges, 62% of analysts still rate Apple as a 'buy' or 'strong buy,' reflecting confidence in its long-term prospects, with a consensus 12-month price target suggesting over 10% upside potential.
Fool
2.0
07-07Fool
Apple Loses $500 Billion Market Cap Amid AI Concerns
  • Significant Market Cap Loss: Apple lost approximately $500 billion in market cap over 25 days in June, equivalent to the total market cap of AbbVie, Caterpillar, or Mastercard, indicating substantial market concerns regarding its future performance.
  • Uncertainty Over Siri Update: The lack of a clear timeline for the new Siri version discussed at the 2026 Worldwide Developers Conference led to a 2.6% drop in stock price, reflecting investor skepticism about Apple's AI capabilities and potential customer excitement.
  • Price Increases Announced: Apple announced price hikes for its Mac and iPad products due to a surge in memory and storage demand, with CEO Tim Cook describing the shortage as a
seekingalpha
7.5
07-07seekingalpha
Smartphone Sales in China Drop 13% During 618 Festival
  • Sales Decline: According to Counterpoint Research, smartphone sales in China fell 13% year-over-year during the month-long 618 shopping festival, primarily due to handset makers scaling back discounts to offset rising memory chip costs, highlighting ongoing weakness in consumer demand.
  • Huawei's Strong Performance: Huawei led the market with a 21% share, driven by strong demand for the Enjoy 90 Pro Max and Mate 80, supported by competitive pricing and festival promotions, making it the only major brand to post year-over-year growth during this period.
  • Apple's Sales Dynamics: Apple climbed to the No. 2 position by launching promotions about a month before June 18, offering discounts of up to CNY 2,000 on the iPhone 17 Pro series, although its sales declined 9% year-over-year due to more aggressive discounts on the iPhone 16 lineup during last year's event.
  • Market Outlook: While the 618 shopping festival and the first wave of post-college-exam upgrades drove a month-on-month recovery in June, the market is expected to enter a seasonal slowdown afterward, with frequent signals from smartphone vendors and supply chain partners indicating that price hikes are likely to persist in the second half of the year.
Fool
8.5
07-07Fool
SpaceX Sets Record with $2.1 Trillion IPO Valuation
  • Record IPO: SpaceX's initial public offering (IPO) set a historic record with an initial valuation of approximately $1.77 trillion, and as of July 2, its market cap has surged to over $2.1 trillion, reflecting strong market confidence in its future potential.
  • Diversified Business Transformation: Beyond rocket launches, SpaceX is rapidly expanding its Starlink internet service and xAI artificial intelligence infrastructure, showcasing its potential as a conglomerate and attracting significant investor interest.
  • Future Plans Attract Investment: SpaceX's ambitious future plans, including establishing data centers in space and enabling everyday human space travel, spark investor interest, mirroring Tesla's successful trajectory and potentially leading to long-term investment returns.
  • High Valuation and Risks: Despite projected revenues of $18.7 billion in 2025, SpaceX's price-to-sales (P/S) ratio stands at 112, indicating high investment risk at current valuations, prompting investors to carefully assess its long-term investment value.
NASDAQ.COM
8.5
07-07NASDAQ.COM
SpaceX's IPO Shows Flat Stock Performance Amidst Promising Future
  • IPO Performance: SpaceX's initial public offering (IPO) set a record as the largest in history with an initial valuation of approximately $1.77 trillion, and as of July 2, its market valuation has surpassed $2.1 trillion, reflecting strong market confidence in its future prospects.
  • Stock Price Volatility: Despite SpaceX's stock remaining relatively flat during its first 15 trading days, experiencing ups and downs, the underlying business potential, particularly with the rapid growth of Starlink and xAI, continues to attract investor interest.
  • Business Diversification: SpaceX is transforming from a single rocket launch company into a conglomerate with successful subsidiaries, where Starlink provides internet services to remote areas and xAI boasts significant advantages in artificial intelligence infrastructure, enhancing the company's competitive position in the market.
  • Investor Caution: While SpaceX's ambitious future plans are appealing, its current valuation at 112 times the projected $18.7 billion revenue for 2025 raises concerns, prompting investors to be cautious, especially before the company releases its first quarterly earnings report as a public entity.
Wall Street analysts forecast AAPL stock price to rise
27 Analyst Rating
Wall Street analysts forecast AAPL stock price to rise
17 Buy
9 Hold
1 Sell
Moderate Buy
Current: 0.000
sliders
Low
239.00
Averages
306.89
High
350.00
Current: 0.000
sliders
Low
239.00
Averages
306.89
High
350.00
UBS
David Vogt
Neutral
maintain
$296
AI Analysis
2026-07-07
New
Reason
UBS
David Vogt
Price Target
$296
AI Analysis
2026-07-07
New
maintain
Neutral
Reason
UBS analyst David Vogt tells investors in a research note that the firm's analysis of Apple App Store data from Sensor Tower suggests June 2026 quarter growth of approximately 3%, with U.S. revenue declining about 6%, while easier year-over-year comparisons beginning in the September 2026 quarter could support an improvement in growth trends. The firm has a Neutral rating and $296 price target on the stock.
Jefferies
Edison Lee
Hold
maintain
$299.88
2026-07-06
New
Reason
Jefferies
Edison Lee
Price Target
$299.88
2026-07-06
New
maintain
Hold
Reason
Jefferies analyst Edison Lee tells investors in a research note that since Apple raised Mac and iPad prices, China's internet platforms have driven post-618 discounting on iPhone 17 Pro/Pro Max models, alongside shorter-lived promotions from Suning and WeChat channels, contributing to roughly 20% volume growth over the recent fortnight. While these platform-led initiatives likely make Apple a net beneficiary in the near term, demand strength appears partly supported by elevated trade-in values that may be difficult to sustain, leaving shares potentially range-bound, the firm says. Jefferies has a Hold rating and $299.88 price target on the stock.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for AAPL
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Valuation Metrics

The current forward P/E ratio for Apple Inc (AAPL.O) is 32.47, compared to its 5-year average forward P/E of 28.02. For a more detailed relative valuation and DCF analysis to assess Apple Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
28.02
Current PE
32.47
Overvalued PE
31.04
Undervalued PE
25.00

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
21.35
Current EV/EBITDA
25.78
Overvalued EV/EBITDA
23.72
Undervalued EV/EBITDA
18.98

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
7.26
Current PS
8.85
Overvalued PS
8.20
Undervalued PS
6.32

Financials

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Whales Holding AAPL

C
Capital Investment Trust Corporation
Holding
AAPL
+78.54%
3M Return
F
Fuh Hwa Securities Investment Trust Co., Ltd.
Holding
AAPL
+48.84%
3M Return
R
Rafferty Asset Management, LLC
Holding
AAPL
+45.15%
3M Return
O
Ossiam
Holding
AAPL
+37.40%
3M Return
C
CTBC Securities Investment Trust Co., Ltd.
Holding
AAPL
+35.23%
3M Return
Y
Yuanta Securities Investment Trust Co., Ltd.
Holding
AAPL
+35.07%
3M Return

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Frequently Asked Questions

What is Apple Inc (AAPL) stock price today?

The current price of AAPL is 310.66 USD — it has decreased -0.64

What is Apple Inc (AAPL)'s business?

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, Wearables, Home and Accessories. Its services include advertising, AppleCare, cloud services, digital content, and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its wearables include smartwatches, wireless headphones, and spatial computers. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.

What is the price predicton of AAPL Stock?

Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is306.89 USD with a low forecast of 239.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Apple Inc (AAPL)'s revenue for the last quarter?

Apple Inc revenue for the last quarter amounts to 111.18B USD, increased 16.60

What is Apple Inc (AAPL)'s earnings per share (EPS) for the last quarter?

Apple Inc. EPS for the last quarter amounts to 2.01 USD, increased 21.82

How many employees does Apple Inc (AAPL). have?

Apple Inc (AAPL) has 166000 emplpoyees as of July 08 2026.

What is Apple Inc (AAPL) market cap?

Today AAPL has the market capitalization of 4.59T USD.