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MAT Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

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High
13.500
Open
13.210
VWAP
13.34
Vol
6.58M
Mkt Cap
3.90B
Low
13.110
Amount
87.86M
EV/EBITDA(TTM)
6.99
Total Shares
290.60M
EV
5.26B
EV/OCF(TTM)
9.64
P/S(TTM)
0.76
Mattel, Inc. is a global toy and family entertainment company. The Company's operating segments include North America and International. The North America segment markets and sells toys and consumer products in the United States and Canada. Products marketed and sold by the International segment are generally the same as those marketed and sold by the North America segment, although some are developed or adapted for particular international markets. Its franchise brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA, and Polly Pocket, as well as other popular properties that it owns or licensed in partnership with global entertainment companies. Its offerings include toys, content, consumer products, digital and live experiences. The Company’s products are sold directly to consumers through its e-commerce platform and various third-party e-commerce channels.
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Events Timeline

(ET)
2026-06-23
09:30:00
Mattel Launches Three New Hot Wheels Collectibles
select
2026-06-17 (ET)
2026-06-17
09:30:00
Mattel Launches Global Tour for UNO Social Clubs
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2026-05-06 (ET)
2026-05-06
09:20:00
Mattel Partners with Vrbo to Launch UNO-Themed Vacation Homes
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2026-04-29 (ET)
2026-04-29
19:50:00
WTI Crude Oil Rises Above $108 for Third Consecutive Day
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News

stocktwits
2.0
07-06stocktwits
AT&T, Mattel, and Hertz Stocks Decline Amid Market Pressures
  • AT&T Stock Fluctuations: AT&T's stock hit a 52-week low of $19.89 on Thursday but slightly recovered to close up about 0.49%, yet the stock fell over 9% last week due to concerns over SpaceX's direct-to-consumer mobile expansion, indicating market apprehension towards traditional telecom companies.
  • Mattel's Poor Performance: Mattel's stock fell to a 52-week low of $13.17 on Thursday, marking three consecutive weeks of decline primarily due to weak first-quarter sales growth, with a 3% drop in North America despite strong international performance, while gross margins declined and operating losses widened to $103 million, reflecting a challenging consumer environment.
  • Hertz Facing Depreciation Pressures: Hertz's stock dropped to a 52-week low of $2.09 amid concerns over rising vehicle depreciation costs and weakness in the used car market, with the company lowering its second-quarter earnings forecast to between $50 million and $80 million, raising worries about its financial health.
  • Market Sentiment Shift: All three companies experienced stock declines over the past week, with retail sentiment for AT&T and Hertz shifting from 'extremely bullish' to 'bullish', while Mattel's sentiment dropped from 'neutral' to 'bearish', reflecting investor caution regarding future performance.
Newsfilter
8.5
06-29Newsfilter
Mattel Launches New KPop Demon Hunters Action Figures and Dolls
  • New Product Launch: Mattel debuted action figures and dolls inspired by Netflix's KPop Demon Hunters at San Diego Comic-Con, showcasing its innovative capabilities in the pop culture space across multiple iconic brands.
  • Pricing and Features: The KPop Demon Hunters HUNTR/X collectible set featuring Rumi, Mira, and Zoey is priced at $50, designed in a 4-inch shimmering chibi style to attract younger consumers and enhance brand loyalty.
  • Diverse Product Line: Additionally, the Monster High Skullector Lagoona Blue doll is priced at $80, while the Jurassic World 25th Anniversary Velociraptor retails for $25, demonstrating Mattel's broad market coverage and diversification strategy.
  • Cultural Phenomenon: These products represent not just toys but cultural phenomena that transcend generations, reflecting Mattel's successful collaborations with global entertainment companies and further solidifying its leadership position in the toy industry.
Newsfilter
5.0
06-23Newsfilter
Hot Wheels Launches New Collectibles Inspired by Popular Franchises
  • New Collection Launch: Mattel debuted three new Hot Wheels collectibles at San Diego Comic-Con, inspired by Netflix's KPop Demon Hunters and Stranger Things, as well as Paramount's Top Gun, aimed at modern collectors and celebrating the brand's legacy.
  • Product Details: The new series includes the $30 KPop Demon Hunters Porsche 911 GT3 R, the $40 Stranger Things 10th Anniversary Hawkins Van, and the $35 Top Gun 40th Anniversary Set, showcasing iconic elements and meticulous craftsmanship from each franchise.
  • Market Impact: By integrating with pop culture, these collectibles not only meet fans' demands for high-quality products but may also drive sales growth for Mattel in the collectibles market, further solidifying its leadership position in the toy industry.
  • Brand Strategy: Mattel's Senior VP Nick Karamanos emphasized that these collaborations reflect the importance of creativity and storytelling, aiming to provide fans with products worth holding onto, thereby enhancing brand loyalty and attracting a new generation of consumers.
Newsfilter
8.5
06-17Newsfilter
UNO Social Clubs Launch Global Tour Expanding to 14 Cities
  • Global Tour Announcement: UNO Social Clubs are set to embark on a global tour, visiting five U.S. cities and nine international destinations, which signifies the brand's expansion and is expected to attract more players, enhancing its global influence.
  • Launch City Schedule: The tour kicks off on July 1 at Kung Fu Necktie in Philadelphia, followed by events in Brooklyn, Miami, Houston, and Los Angeles, which are anticipated to energize local communities and strengthen the brand's connection with consumers.
  • Engaging Experience: Each social club will feature classic UNO gameplay alongside local DJs and MCs, creating a unique social atmosphere that is expected to draw in a large number of young consumers, thereby boosting the brand's market competitiveness.
  • Participation and Rewards: The events will offer exclusive prizes and UNO product packs, encouraging players to RSVP on the official website for better organization; although entry is free, it will be subject to venue capacity limits to ensure smooth operations.
Newsfilter
8.5
06-03Newsfilter
Dunkin' Launches Summer Beverages with Barbie Collaboration
  • Summer Beverage Innovation: Dunkin' introduces the limited-time Barbie Pink Strawberry Cold Foam as a topper for various summer drinks, aiming to attract younger consumers and enhance brand image, which is expected to drive sales growth.
  • Diverse Beverage Options: The new offerings include Pink Pineapple and Pink Daydream Refreshers, combined with Barbie Pink Strawberry Cold Foam, providing a variety of flavor choices that cater to consumer demand for personalized drinks, thereby increasing customer loyalty.
  • Brand Collaboration Impact: The partnership with Barbie extends beyond beverages to include new content creation, such as stop-motion videos, aimed at resonating culturally with a broader audience, enhancing brand awareness and market influence.
  • Marketing Promotion Activities: Dunkin' will transform a store in New York City into a Barbie DreamHouse-themed location, creating a unique consumer experience that is expected to attract a large number of visitors, further increasing the brand's market exposure.
Fool
2.0
05-30Fool
Patient Capital Exits Mattel Position Completely
  • Complete Exit: Patient Capital Management fully sold its 2,794,343 shares of Mattel (MAT) in Q1, with an estimated trade value of $50.92 million, reflecting a cautious outlook on the company's future prospects.
  • Valuation Change: According to the SEC filing, the quarter-end position valuation change was $55.44 million, indicating some market volatility impact despite the sale.
  • Financial Performance: Mattel's Q1 net sales rose 4% to $862 million; however, sales for Barbie and Fisher-Price declined by 16% and 12%, respectively, indicating uneven brand performance that affects overall profitability.
  • Management Optimism: Despite challenges, CEO Ynon Kreiz emphasized positive consumer demand and highlighted progress in the digital strategy, including the acquisition of Mattel163 and the upcoming launch of two self-published mobile games, showcasing the company's potential to transition into an entertainment and intellectual property firm.
Wall Street analysts forecast MAT stock price to rise
8 Analyst Rating
Wall Street analysts forecast MAT stock price to rise
4 Buy
4 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
20.00
Averages
24.43
High
30.00
Current: 0.000
sliders
Low
20.00
Averages
24.43
High
30.00
Goldman Sachs
Neutral
downgrade
$18 -> $15
AI Analysis
2026-06-26
Reason
Goldman Sachs
Price Target
$18 -> $15
AI Analysis
2026-06-26
downgrade
Neutral
Reason
Goldman Sachs lowered the firm's price target on Mattel to $15 from $18 and keeps a Neutral rating on the shares.
Jefferies
Buy
maintain
$18 -> $19
2026-05-06
Reason
Jefferies
Price Target
$18 -> $19
2026-05-06
maintain
Buy
Reason
Jefferies raised the firm's price target on Mattel to $19 from $18 and keeps a Buy rating on the shares. The firm is raising its FY26 sales growth estimate to 6.6% year-over-year, from a previous 4.5% and compared to consensus at 6.0%. 2026 upside hinges on two entertainment wildcards - Masters of the Universe and Toy Story 5 - and the firm's scenarios show "neither requires a breakout box office to drive upside," while seeing additional potential upside if either movie outperforms.
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Valuation Metrics

The current forward P/E ratio for Mattel Inc (MAT.O) is 9.96, compared to its 5-year average forward P/E of 13.77. For a more detailed relative valuation and DCF analysis to assess Mattel Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
13.77
Current PE
9.96
Overvalued PE
15.99
Undervalued PE
11.55

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
7.97
Current EV/EBITDA
-14.09
Overvalued EV/EBITDA
12.60
Undervalued EV/EBITDA
3.34

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.19
Current PS
0.64
Overvalued PS
1.37
Undervalued PS
1.01

Financials

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Whales Holding MAT

A
Ariel Investments, LLC
Holding
MAT
+4.46%
3M Return
S
Southeastern Asset Management, Inc.
Holding
MAT
+3.07%
3M Return
J
J. Goldman & Co., L.P.
Holding
MAT
-2.04%
3M Return

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Frequently Asked Questions

What is Mattel Inc (MAT) stock price today?

The current price of MAT is 13.42 USD — it has increased 2.84

What is Mattel Inc (MAT)'s business?

Mattel, Inc. is a global toy and family entertainment company. The Company's operating segments include North America and International. The North America segment markets and sells toys and consumer products in the United States and Canada. Products marketed and sold by the International segment are generally the same as those marketed and sold by the North America segment, although some are developed or adapted for particular international markets. Its franchise brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA, and Polly Pocket, as well as other popular properties that it owns or licensed in partnership with global entertainment companies. Its offerings include toys, content, consumer products, digital and live experiences. The Company’s products are sold directly to consumers through its e-commerce platform and various third-party e-commerce channels.

What is the price predicton of MAT Stock?

Wall Street analysts forecast MAT stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MAT is24.43 USD with a low forecast of 20.00 USD and a high forecast of 30.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Mattel Inc (MAT)'s revenue for the last quarter?

Mattel Inc revenue for the last quarter amounts to 862.17M USD, increased 4.30

What is Mattel Inc (MAT)'s earnings per share (EPS) for the last quarter?

Mattel Inc. EPS for the last quarter amounts to 0.20 USD, decreased -266.67

How many employees does Mattel Inc (MAT). have?

Mattel Inc (MAT) has 31000 emplpoyees as of July 08 2026.

What is Mattel Inc (MAT) market cap?

Today MAT has the market capitalization of 3.90B USD.