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TPR Should I Buy

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Intellectia

Should You Buy Tapestry Inc (TPR) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
146.300
1 Day change
0.56%
52 Week Range
161.970
Analysis Updated At
2026/06/19
Should I buy Analysis is updated weekly. For real time "Should I Buy" analysis, please sign up to get free answers.

Tapestry Inc. is not a strong buy at the moment for a beginner investor with a long-term focus. While the company has shown strong financial growth and positive analyst sentiment, insider selling, cautious Congress trading activity, and a lack of clear technical or proprietary trading signals suggest waiting for a better entry point.

Technical Analysis

The MACD is positive but contracting, RSI is neutral at 45.362, and moving averages are bullish (SMA_5 > SMA_20 > SMA_200). However, the stock is trading below its pivot point of 146.123, with key support at 138.437 and resistance at 153.809. This indicates a mixed technical outlook.

Options Data

Bullish
Open Interest Put-Call Ratio
Neutral
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
2
Buy
9

Positive Catalysts

  • Tapestry reported a 25% year-over-year increase in net sales and a 62% rise in adjusted earnings, driven by strong performance from Coach. Analysts have raised price targets and highlighted the company's success in acquiring younger consumers and expanding in Greater China.

Neutral/Negative Catalysts

  • Insiders have significantly increased their selling activity (up 2326% last month), and Congress members have sold $6.5M worth of shares in recent transactions. Additionally, the stock has a 30% chance of declining 1.91% over the next month based on similar candlestick patterns.

Financial Performance

Tapestry's latest quarter showed a 25% year-over-year increase in net sales and a 62% rise in adjusted earnings, with Coach accounting for 88% of total sales. The company is demonstrating strong growth trends, particularly among younger consumers.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts remain optimistic, with multiple firms raising price targets (e.g., JPMorgan to $205, UBS to $187, and Citi to $170). The consensus is that Tapestry is executing well on its growth strategies, particularly in customer acquisition and geographic expansion.

Wall Street analysts forecast TPR stock price to fall
15 Analyst Rating
Wall Street analysts forecast TPR stock price to fall
13 Buy
2 Hold
0 Sell
Strong Buy
Current: 145.490
sliders
Low
120
Averages
136.57
High
155
Current: 145.490
sliders
Low
120
Averages
136.57
High
155
Morgan Stanley
Alex Straton
initiated
$164
AI Analysis
2026-07-06
New
Reason
Morgan Stanley
Alex Straton
Price Target
$164
AI Analysis
2026-07-06
New
initiated
Reason
Morgan Stanley analyst Alex Straton resumed coverage of Tapestry with an Overweight rating and $164 price target. The firm's view on Specialty Retail and Department Stores reflects an improving setup into 2H26, supported by a potential early-cycle backdrop, generally beatable consensus estimates, and multiple incremental consumer and earnings tailwinds, including tariff relief or mitigation, easing inflation, a resilient labor market, and potentially lower gas prices, while depressed sentiment and below-average valuations contribute to an attractive risk-reward profile for the group, the analyst tells investors in a research note.
UBS
Jay Sole
NULL
to
Buy
maintain
$187 -> $230
2026-06-23
Reason
UBS
Jay Sole
Price Target
$187 -> $230
2026-06-23
maintain
NULL
to
Buy
Reason
UBS analyst Jay Sole raised the firm's price target on Tapestry to $230 from $187 and keeps a Buy rating on the shares. Tapestry is expected to deliver strong long-term growth, driven by brand strength, marketing scale, and AI capabilities that could improve decision-making across the business, the analyst tells investors in a research note. UBS argues that the market is overly focused on near-term fashion cycles and underappreciating the longer-term AI-driven upside.
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