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GPRO Overview

-
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Loading chart...

High
0.758
Open
0.737
VWAP
0.72
Vol
4.69M
Mkt Cap
121.27M
Low
0.701
Amount
3.38M
EV/EBITDA(TTM)
--
Total Shares
173.00M
EV
159.04M
EV/OCF(TTM)
--
P/S(TTM)
0.19
GoPro, Inc. produces cameras, and mountable and wearable accessories. The Company offers a family of flagship cameras, including HERO13 Black, HERO13 Black Creator Edition, HERO, HERO12 Black, HERO12 Black Creator Edition, HERO11 Black, HERO11 Black Creator Edition, and MAX. HERO13 Black is its flagship camera, featuring a GP2 processor and HyperSmooth 6.0 image stabilization. MAX is a 360-degree waterproof camera featuring MAX HyperSmooth image stabilization, 360-degree MAX TimeWarp Video, MAX SuperView, PowerPano, voice control and a front facing touch display. Its subscription service offers full access to the video and photo editing features in the new Quik desktop app and Quik mobile app. It offers mobile, desktop and Web applications that provide a media workflow for archiving, editing, multi-clip story creation, and sharing content on the fly. It also offers a lifestyle gear lineup that melds its signature design and versatility across a line of bags, backpacks and cases.
Show More

Events Timeline

(ET)
2026-05-26
09:10:00
GoPro and Dive with Buddy Launch Dive Travel Experiences
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2026-05-13 (ET)
2026-05-13
09:10:00
GoPro Retains Houlihan Lokey as Financial Advisor for Potential Sale
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2026-05-12 (ET)
2026-05-12
16:20:00
Major Averages Finish Mixed as Semiconductor Stocks Pull Back
select
2026-05-12
12:00:00
Nasdaq Declines as Semiconductor Stocks Pull Back
select
2026-05-12
09:00:00
Nasdaq Under Pressure as Semiconductor Stocks Pull Back
select
2026-05-11 (ET)
2026-05-11
19:40:00
Energy and Basic Materials Propel S&P 500 to Record Highs
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2026-05-11
17:20:00
GoPro Withdraws Full-Year Guidance Amid Macro Challenges
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2026-05-11
16:50:00
GoPro Trading Resumes
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2026-05-11
16:20:00
GoPro Reports Q1 Revenue of $99.07M, Down Year-over-Year
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2026-05-11
16:20:00
GoPro Authorizes Strategic Review Process
select

News

Yahoo Finance
7.5
06-29Yahoo Finance
Apple and Microsoft Raise Prices to Offset Memory Costs Amid AI Boom
  • Rising Memory Costs: The AI boom has increased demand for memory chips in data centers, tightening supply across the electronics market, prompting Apple to raise prices on some iPads and Macs, while Microsoft increased the Xbox Series S price by $100, indicating their ability to pass on costs to consumers.
  • Scale Advantage: Apple and Microsoft leverage their market scale to transfer rising costs to consumers, although some may delay upgrades, both companies are likely to maintain profitability, reflecting their strong competitive position in the industry.
  • Challenges for Smaller Firms: In contrast, smaller hardware companies like GoPro and Sonos face greater challenges, with GoPro reporting an 80% to 115% increase in memory costs near the end of Q1, putting them at a disadvantage in price competition and potentially impacting their market share and profitability.
  • Micron's Clear Advantage: The rise in memory prices grants suppliers like Micron greater pricing power, making it a clear winner amid tight supply, and investors should monitor the implications of this trend on companies of varying sizes, particularly the disparity between large and small firms.
CNBC
4.0
06-29CNBC
Middle East Tensions Rise, Oil Prices Edge Up
  • Escalating Middle East Tensions: The U.S. struck Iranian military targets over the weekend after Iran attacked a Panamanian-flagged oil tanker, temporarily halting ceasefire talks and highlighting the region's complex and uncertain dynamics.
  • Oil Price Response: Following the escalation, international benchmark Brent crude oil prices edged up to $72.31, while U.S. West Texas Intermediate futures reached $69.82, reflecting market concerns over potential supply disruptions.
  • Tech Stock Dynamics: Despite facing pressure, SpaceX is poised to become one of the fastest additions to the Nasdaq-100 index, which could attract buying from index-tracking funds, indicating investor focus on a tech recovery.
  • Small Business Struggles: Memory prices surged by 80% to 115%, putting companies like GoPro at risk of bankruptcy, illustrating the intensifying competition and profit pressures within the industry.
CNBC
2.0
06-27CNBC
Memory Crisis Hits Consumer Electronics Market
  • Soaring Memory Costs: Tomaž Zaman, co-founder of Mono Technologies, reported that the cost of 8GB DRAM skyrocketed from $35 to $300, forcing him to consider raising the price of his flagship router development kit or reducing memory, impacting 1,300 customers who placed deposits.
  • Widespread Industry Struggles: Companies like GoPro and Sonos are facing existential threats due to rising memory prices, with GoPro warning of potential bankruptcy and Sonos shares down 23% this year, highlighting the vulnerability of smaller electronics manufacturers in the current economic climate.
  • Price Increases by Giants: Apple and Microsoft recently announced price hikes for iPads and Macs, with CEO Tim Cook describing the situation as a
Newsfilter
2.0
06-27Newsfilter
Apple and Microsoft Raise Prices Amid Component Crisis for Smaller Manufacturers
  • Price Increase Trend: Apple and Microsoft announced price hikes on key devices this week, with Apple raising iPad and Mac prices and Microsoft increasing the Xbox Series S by $100, reflecting the pressure of soaring memory costs that may impact consumer purchasing power and market demand.
  • Small Manufacturer Struggles: Mono Technologies faces a challenge as memory costs surged from $35 to $300, significantly increasing production costs for its flagship router, potentially forcing it to raise prices or reduce specifications, thereby affecting its market competitiveness.
  • Market Crisis Intensifies: GoPro warned of potential bankruptcy due to memory costs rising by 80% to 115% in Q1, while Sonos shares fell 23% under pressure from memory prices, highlighting the vulnerability of smaller electronics manufacturers in the current economic environment.
  • Memory Suppliers Benefit: Micron reported a revenue increase of over four times in its latest earnings report, with gross margins soaring from 39% to nearly 85%, indicating a positive impact of rising memory prices on large suppliers, further exacerbating the survival crisis for smaller manufacturers.
PRnewswire
5.0
06-25PRnewswire
GoPro MAX2 Firmware Update Enhances Professional Image Quality
  • Firmware Update Highlights: GoPro's new firmware for the MAX2 camera introduces professional-grade 10-bit color and GP-Log capabilities, enhancing creative control across all time lapse recording modes, catering to the high demands of professional users for image quality.
  • Bitrate Enhancement: The new firmware supports a maximum recording bitrate of 200Mbps, a significant upgrade that will greatly improve image quality for content creators and athletes, ensuring clearer and more detailed visuals during shoots.
  • Summer Promotion: The MAX2 camera is currently available at a limited-time discount of $200, priced at just $299.99 down from $499.99, enticing more consumers to capture exciting moments this summer and boosting market sales potential.
  • Accessory Bundle Offer: The MAX2 and accessories bundle is now priced at $369.99, including the camera, extension pole, two Enduro batteries, and a 64GB microSDXC card, providing a comprehensive shooting solution that further enhances user experience.
CNBC
8.5
06-19CNBC
Apple to Raise Prices Due to Memory Shortage
  • Memory Shortage Impact: Apple CEO Tim Cook stated that price increases are 'unavoidable' due to global memory shortages, indicating that even market leaders cannot escape cost pressures, which may affect consumer purchasing decisions.
  • Price Increase Expectations: Analysts predict that Apple may raise the prices of the iPhone Pro and Pro Max by $100 each, while lower-end devices might remain unchanged, potentially altering the competitive landscape in the high-end market.
  • Market Share Opportunity: As Android manufacturers cut specs or raise prices due to rising memory costs, Apple could capitalize on this by attracting budget-conscious consumers, thereby expanding its market share, especially with smartphone prices expected to rise by 20% this year.
  • Supply Chain Response Strategy: Cook mentioned that Apple might leverage its cash reserves to increase memory supply, demonstrating the company's adaptability in facing supply chain challenges, aiming to ensure the ongoing competitiveness of its products.
Wall Street analysts forecast GPRO stock price to rise
1 Analyst Rating
Wall Street analysts forecast GPRO stock price to rise
0 Buy
0 Hold
1 Sell
Moderate Sell
Current: 0.000
sliders
Low
1.30
Averages
1.30
High
1.30
Current: 0.000
sliders
Low
1.30
Averages
1.30
High
1.30
Morgan Stanley
Erik Woodring
Underweight
maintain
AI Analysis
2025-11-07
Reason
Morgan Stanley
Erik Woodring
Price Target
AI Analysis
2025-11-07
maintain
Underweight
Reason
Morgan Stanley analyst Erik Woodring raised the firm's price target on GoPro to $1.30 from 80c and keeps an Underweight rating on the shares.
Morgan Stanley
Underweight
maintain
2025-08-12
Reason
Morgan Stanley
Price Target
2025-08-12
maintain
Underweight
Reason
Morgan Stanley raised the firm's price target on GoPro to 80c from 50c and keeps an Underweight rating on the shares. 2025 remains a "look beyond" year for GoPro and the earliest the firm believes investors can expect a turnaround is 2026, the analyst tells investors in a post-earnings note.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for GPRO
Unlock Now

Valuation Metrics

The current forward P/E ratio for GoPro Inc (GPRO.O) is 29.41, compared to its 5-year average forward P/E of 8.76. For a more detailed relative valuation and DCF analysis to assess GoPro Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PE
8.76
Current PE
29.41
Overvalued PE
86.44
Undervalued PE
-68.92

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
80.23
Current EV/EBITDA
-0.42
Overvalued EV/EBITDA
411.77
Undervalued EV/EBITDA
-251.30

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
0.57
Current PS
0.17
Overvalued PS
0.95
Undervalued PS
0.19

Financials

AI Analysis
Annual
Quarterly

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+6.77%
3M Return

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Frequently Asked Questions

What is GoPro Inc (GPRO) stock price today?

The current price of GPRO is 0.701 USD — it has decreased -5.14

What is GoPro Inc (GPRO)'s business?

GoPro, Inc. produces cameras, and mountable and wearable accessories. The Company offers a family of flagship cameras, including HERO13 Black, HERO13 Black Creator Edition, HERO, HERO12 Black, HERO12 Black Creator Edition, HERO11 Black, HERO11 Black Creator Edition, and MAX. HERO13 Black is its flagship camera, featuring a GP2 processor and HyperSmooth 6.0 image stabilization. MAX is a 360-degree waterproof camera featuring MAX HyperSmooth image stabilization, 360-degree MAX TimeWarp Video, MAX SuperView, PowerPano, voice control and a front facing touch display. Its subscription service offers full access to the video and photo editing features in the new Quik desktop app and Quik mobile app. It offers mobile, desktop and Web applications that provide a media workflow for archiving, editing, multi-clip story creation, and sharing content on the fly. It also offers a lifestyle gear lineup that melds its signature design and versatility across a line of bags, backpacks and cases.

What is the price predicton of GPRO Stock?

Wall Street analysts forecast GPRO stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for GPRO is1.30 USD with a low forecast of 1.30 USD and a high forecast of 1.30 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is GoPro Inc (GPRO)'s revenue for the last quarter?

GoPro Inc revenue for the last quarter amounts to 99.06M USD, decreased -26.24

What is GoPro Inc (GPRO)'s earnings per share (EPS) for the last quarter?

GoPro Inc. EPS for the last quarter amounts to -0.50 USD, increased 66.67

How many employees does GoPro Inc (GPRO). have?

GoPro Inc (GPRO) has 636 emplpoyees as of July 08 2026.

What is GoPro Inc (GPRO) market cap?

Today GPRO has the market capitalization of 121.27M USD.